Welcome to the world of fast fashion.

Where the clothes you buy are out of style before they’ve even been sold. The world where there are 52 micro-seasons - with a fashion ‘revolution’ ready to happen at the start of every week. This magazine explores the themes of fast fashion - emulating what the future of fashion might look like - a glimpse onto tomorrow’s dystopian runway. Our aim is to make us question the sustainability of fashion and our obsession with constantly wanting the next ‘big’ thing. And when would be a better time to do this than around the epitome of fast fashion and fashionista pilgrimage - Black Friday.

So get ready to strut into the unknown, your journey begins on the next page.

FAUX is part of the #BrightFriday campaign, an initiative that aims to brighten up your Black Friday by creating the dream rather than buying it. There's all sorts going on to rekindle your love for what you've already got and have fun without stretching your purse strings. Go on, see what's on and try something new.