FashionCreative ways to make clothes last longer Fashion images that saturate our news feeds help the industry bring in a whopping £26 billion to our economy. On average we each spend £640 on clothes per year and collectively throw out almost 300,000 tonnes of clothing. One third of this has barely been worn! This is men and women alike with men only wearing 13% of the clothing in their wardrobes. Maintaining your style without throwing away your old things is easier than you think, and can save you money. Take a look at the events, blogs and top tips to give you a few threads of thought. 3 things you can do today Beat fast fashion. Be aware of impluse buys and think about whether you really want or need something. This will help you buy less, but better. Love seconds. Find some gems in second hand clothes shops or swap clothes and accessories you no longer want with your friends and family. You could even revamp something old with a few embellishments. Get some tips in our Make, do and mend handbook. Care for your clothes. Simple actions like washing clothes at 30ºC, only ironing when necessary and reducing tumble drying can make your clothes last much longer - read more about 'Clever Care'. Go a bit further - run your own campaign. Home Do something Top tips Blog Ideas bank Blog A fashion revolution Two years ago 1,133 people were killed and over 2,500 were injured when the Rana Plaza factory complex collapsed in Bangladesh. This disaster has acted as a catalyst for a growing movement seeking to build a more sustainable fashion industry. Be curious. Find out. Do something. On the second anniversary of Rana Plaza consumers throughout the UK will be asked by Fashion Revolution to be curious and ask ‘Who Made my Clothes?’ - a clear and simple call for action. This campaign is part of a growing indication that the industry, which generates £26 billion pounds to our economy, is starting to reflect on its wider environmental and social impacts. Change is happening at a number of levels. In early April, H&M told the story of the significant steps they are taking in their Conscious Collection campaign. Meanwhile the CEO of Kering, the company behind brands such as Puma, Gucci and Alexander McQueen declared their ambition that fashion and sustainability will be one and the same offering to make freely available their methodology for measuring environmental profit and loss. These companies are responding to a number of trends. Iconic designers such as Stella McCartney are strong advocates of a more ethical approach and where they lead others will follow. There is a growing level of grass-root community-based activity with people seeking to refashion their own clothes. Major retailers are reporting a surge in haberdashery sales driven by this interest and reinforced by TV programmes such as the Great British Sewing Bee. We're is seeking to hasten the speed of change. Following the huge success of ‘From a Mother to Another’ we have other activities planned. In May we're running Refashion East - a series of events celebrating the fashion history from Huguenots to Hipsters in the Aldgate area of London. This Festival aims to help re-stimulate this traditional heartland of the fashion industry. We have reason to be encouraged as another trend is UK manufacturers are beginning to bring production back into the UK in order to gain greater control over their supply chains. Over the next next couple of months we'll also be announcing partnerships with two major retailers as we help them implement schemes to extend the life of clothing. As Rana Plaza showed with horrible clarity the fashion industry needs to change and we are committed to helping.