5 reasons why individual action is powerful Wondering how that one action will make a difference? Climate change can be a really overwhelming topic, and sometimes it can feel like nothing we do will make a difference. Whilst we can’t solve climate change on our own, together we can make a big difference. A lot of our work at Hubbub focuses on individual action and brings together all kinds of people to trial ways to inspire change. Because to act on the environment at the scale and pace needed, we believe we need change at all levels of society, from individuals to communities, business and government. We need everyone to come together to create wider systemic change and individuals have an important role in this. Here’s 5 reasons why. 1) We become the change we want to see Once we believe in something and know how we want it to be, acting in a way that aligns with our values – however small or ‘everyday’ that change may feel - can give us comfort and pride, meaning we're in a place of greater integrity to engage and fight for those things we really believe in! You can literally create and model your idea of a better world, at a small scale, and then grow it from there. The little things do add up! It can be as simple as freezing our leftovers, to transforming lives by rehoming our old technology, and saving it from landfill. If you're not sure where to start, here are 10 of the most impactful things you can do for the environment. 2) We show that another way is possible Whether it's riding a bike, growing our own food, buying second hand, eating our leftovers or bringing our own reusables, every time we take this sort of positive action it shows policy and decision makers, businesses, friends, family, neighbours and communities that another way is possible! As humans, we’re influenced by the people around us so taking positive actions can raise awareness, have a knock-on effect and start a chain reaction with others. 3) It shows where we can focus our energy At Hubbub we believe that doing the best thing for the environment should also be doable and accessible for all. If we have to go out of our way to make the ‘right choice’ or if taking that positive action is more difficult or expensive then it becomes clear that something needs to change and there’s a flaw in the system. We can then focus our energy and activism on creating solutions here. Sign up to our newsletter to hear about our creative environmental campaigns, how you can get involved, and lots of everyday ideas for greener living - twice a month, straight to your inbox. GET THE HUBBUB NEWSLETTER 4) It helps to create wider system changes Business owners and policy makers who are wanting to create positive change look to people for evidence that what they’re proposing is needed and will be supported. If people show there is a need/want for something - flying less, eating more veg - then the system will and needs to (eventually) start to follow to allow the right conditions for those lifestyle choices. For example, almost every chain restaurant these days has plant-based options on their menu, this happened over time as a result of several individuals’ behaviour driving demand. Our Community Fridge Network works with businesses and communities to redistribute great surplus food for free, and save it from going to waste. We're launching 100 more across the UK this year, fancy finding your local fridge? 5) Taking action is a great antidote to anxiety Climate change and its effects can make many feel helpless, anxious and overwhelmed. Taking personal action and finding a cause that you want to fight for can be incredibly empowering and give you more control. Whether it’s taking up a positive new habit, joining a local group, attending a protest, or getting some friends together to think about solutions, taking action – however big or small – can help your wellbeing as well as the environment. Try following environmental hashtags or accounts on social media, to find like-minded communities. ….and finally… Did you know it only takes 3.5% of a national population to create meaningful change? Research by Erica Chenoweth, a political scientist at Harvard University, confirms that civil disobedience is one of the most powerful ways of shaping the world. Her research looks at many campaigns over the last century, from Rosa Parks’ Bus Boycott to Gandhi’s Salt March, and she found that just 3.5% of a national population participating in peaceful protest could create meaningful change. Will you be part of the 3.5? Let’s do this! Looking for more inspiration? Get started with any of our hundreds of tips for creating change in your everyday life, or check out our campaign resources to get stuck in to a bigger project. TIPS FOR CHANGE CAMPAIGN RESOURCES Follow us on social to stay inspired with tips, tutorials and our creative environmental campaigns.